Published on February 1, 2019 @ 12:03 pm

Microsoft, KPMG and ABN-AMRO Among Speakers at GPA Events during ISE

The Global Presence Alliance brings new ideas for collaboration and an impressive line-up of speakers to its UX Summit and booth presence at Integrated Systems Europe (ISE).

Amsterdam, The Netherlands, January 31, 2019 – The Global Presence Alliance (GPA), the “Star Alliance” of the Integrated Audio-Visual Experience Industry, is bringing a series of impactful speakers to ISE this year, with customer and public events hosted around one of Europe’s largest annual tech shows.

Held each year in Amsterdam, ISE attracts more than 80,000 visitors, making it nearly twice the size of InfoComm, a similar venue in the U.S. Bringing the latest in new technology for interactive displays, virtual reality, robotics, collaboration and all the peripherals, ISE draws attendees from Europe, the Americas and Asia-Pac. The GPA arranges for socializing, networking and learning leading into ISE by hosting its own UX Summit for AV and UC decision makers on February 4-5.

Held at the Movenpick Hotel, Amsterdam, the UX Summit guest speakers include Julian Phillips, Executive Vice President of Whitlock and 2018 President of the Audio Visual and Integrated Experiences Association (AVIXA), and Han Gerrits, professor, author and CEO of KPMG’s Innovation Factory group. Both will present on the modern workplace and new trends in strategy, technology and best practices for collaboration and business agility.

As ISE kicks off on the 5th, the GPA will be present throughout the show in booth 1-E85 and will also be hosting a Global Lounge in the Emerald Auditorium with speakers and refreshments on Wednesday, February 6. On the docket to speak in the GPA Global Lounge are:

Paul Muckleston, Microsoft, Worldwide GM for Surface Commercial
Jody Thomas, TargetPath, Senior Partner
Ira M. Weinstein, Recon Research, Founder/Partner
Byron Tarry, GPA, Executive Director
Iris Van Den Akker, ABN-AMRO, Commercial Manager – “Product as a Service” Portfolio

Beyond presentations from thought leaders, the GPA will use its booth and lounge areas to promote its new Velocity Ecosystem for global enterprises. Velocity offers an integrated and standardized portfolio of collaboration solutions, which include program planning, hardware/software, deployment and support, along with a strategic management and analytics dashboard. As the name implies, Velocity solutions deliver a quick path for standardization, simplification and scale worldwide. The system was developed in partnership with key GPA technology partners, including Crestron, Cisco, Logitech, Legrand AV, Domotz and LG.

“After a decade of working together, the GPA has achieved strong alignment across our members, partners and customers,” explains Byron Tarry, Executive Director. “Our UX Summit brings together a unique mix of ideas and talent from all around the globe, which should help drive more excitement and adoption for new workplace solutions at ISE. We look forward to using this time next week to achieve better collaborative workflows and improved business outcomes.”

Get more details on the UX Summit and GPA events.

About Global Presence Alliance

The Global Presence Alliance is a consortium of privately-held audiovisual and collaboration technology integrators, who deliver solutions and support as one organization to global customers. Aligned by similar values and a business commitment as part of the GPA B.V., our members offer a combined talent pool of thousands of professionals, following the same protocols and procedures all across the globe. GPA customers enjoy the convenience of working with local, “in-country” specialists with oversight from global program managers. Together, we deliver technology strategy, roadmap reviews, integration and 24/7 managed support. Our global AVNOC is located in the Netherlands, where we are incorporated. GPA members offer worldwide staging and demonstration facilities as well as onsite support for all major business hubs. Learn more at

For media inquiries, please contact:

Byron Tarry, Executive Director

More News/Events

Published on May 31, 2019 @ 4:05 am

News/Events InfoComm Southeast Asia 2019

ESCO & The Global Presence Alliance make a splash at InfoComm Southeast Asia 2019 The last InfoComm Southeast Asia exhibition

Read More

Published on May 9, 2019 @ 2:17 am

News/Events Project Highlight: Chevron

The Global Presence Alliance delivers new work to Chevron, Singapore. It all started when Chevron was looking for a new

Read More