Published on April 30, 2019 @ 8:09 pm

Strategic Partner Announcement

The Global Presence Alliance announces four new strategic partnerships

The strategic vendor and manufacturer partnerships within our Accredited Partner Program (APP) ensure Global Presence Alliance members and thereby our customers receive only the highest levels of alignment and support in delivering upon our global delivery consistency promise. As the program has evolved, we realized there are other players on the delivery lifecycle that have an important part to play in consistency and success. It is on this basis that we have expanded the APP program to include two new categories – Strategic Advisory Partner, and Global Distribution & Logistics Partner. With these new categories, we are proud to announce the addition of four new GPA Accredited Partners for 2019: Recon Research in the Advisory category, Anixter and TechData Maverick in the Distribution and Logistics category, as well as Domotz in our existing Technology Partner category.


Recon Research

Recon Research are a strategic consultancy, advisory, and market research firm focused on unified communications conferencing, collaboration and AV. They are engaged by manufacturers, enterprise customers, and beyond to understand key market trends, best practices, and opportunities in our rapidly maturing industry. Our partnership ensures GPA members access to Recon’s global insight, while also providing access to the GPA communities breadth of perspective and  experience supporting global enterprises.


Anixter is a leading global distributor of power, security, and network solutions. Traditionally aligned more to cabling and accessories in the AV space, they have recently made a significant commitment to expand their AV portfolio and focus. With a portfolio of hundreds of global accounts they currently service, the recognize the GPA as the best way to deliver upon the needs of their customers, at the same time as gaining alignment and visibility within the worlds’ largest AV/UC integration provider. Through Anixter’s unmatched global footprint, along with their comprehensive supply chain and expertise, Anixter offers the Global Presence Alliance the opportunity to drive scale and speed into global standardization strategies by leveraging their experience from their various existing industry portfolios to offer the likes of single source procurement, kitting & assembly, and delivery logistics.

Tech Data

Tech Data is one of the world’s largest technology distributors, enabling some of the largest hardware and software vendors in the world to bring their solutions to the channel, while offering a wide range of technical and business support services to support those channel providers. The Maverick business unit was initially formed in the UK as a Value-Added AV distributor, expanding across Western Europe before now leading Tech Data’s expansion of their AV portfolio on a global basis. With representation for many of the GPA’s Global Vendor Partners the likes of Cisco, Logitech, LG, Samsung, and NEC, and 27 logistics centers worldwide, Tech Data is ideally placed to support the Global Presence Alliance in simplified procurement strategy in general for multi country projects, but will be focusing in particular initially on maximizing sourcing and distribution efficiency of our Velocity rooms.


Domotz is a premier Remote Monitoring and Management platform for IoT, reducing support costs and allowing IT staff to operate networks more efficiently. The Global Presence Alliance has partnered with Domotz in building our Velocity Dashboard monitoring and analytics capabilities and offering, using a combination of existing Domotz features in conjunction with a custom developed GPA data collection capabilities. While built with the Velocity program and its global scale in mind, Domotz is equally at home in smaller scale network and AV deployment applications, and more and more relevant as the network centric transition occurs in the AV industry.

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